Case Study: Arteastiq Lychee Tea Lettering Mural
Arteastiq is a premiere boutique tea lounge in Singapore that has a lot of different brands under its belt. I am so pleased to have made another wall lettering for them for the Mandarin Gallery branch in June this year. This time, it’s to promote their signature tea - the Lychee Tea!
Watch the process video below to see the process behind the mural, and read on to see the descriptions for each stage.
Creating a lettering design on a wall requires a lot of planning beforehand in order to pull it off smoothly. I’m sharing what I did for the Lychee Tea installation below, and I hope it helps you with your own murals.
Have a solid composition.
My job was considerably simple this time around, as they already had a solid composition in mind. It did not take me too long to enhance it into a design I would recommend.
Create a draft in Procreate.
I took the hand-drawn sketch and translated into a digital draft so I could add colors and create a mockup of how it would like finished. It’s a quick and dirty way of testing the concept out, and show the client how the colors will look like in the final output.
Explain the design choices.
I already like the original composition, and I was happy with the style of the header. I just introduced subtle differences in the middle section to make it more cohesive. And to make the hero statement more readable, I stacked them vertically, but still focused on the word Jewel. I also made the illustration larger to emphasize what was being promoted.
Create a Plan of Attack, Plot the space and Use the right tools.
The surface is around 5.3 sqft. It’s not too big, yet not too small, so a grid and some freehand would do. I created grid lines in Procreate to determine which element would fit where. On the wall, I created the same amount of grid lines using a tape measure, ruler and level. I then made a light chalk/pencil sketch to make sure everything is positioned correctly before inking. This is probably the most important step - to measure everything correctly.
For this project, I brought 2 brands of markers - Versachalk (Classic set and Bold size) and Posca medium markers. Using 2 different brands means that I am able to have a different color intensity in some parts of the board.
Take the time to Ink.
Inking is the fun part! While it’s possible to erase the marks before it dries up completely, I took my time to avoid stray marks and uneven lines. This way, I save more time by not redoing if I make any mistakes due to rushing. It’s also more relaxing this way.
Voila, take a selfie!
After completing the work, I congratulated myself for a job well done, and made sure to take lots of photos. The client was really happy with the output. Oh, before I forget, we sealed the surface with a fixative to make it permanent. Chalk outputs do not always mean erasable. :)